Digital Strategy Essentials

Lead with Digital Strategy:

Successful leaders understand how to leverage technologically driven advancements. This module provides the essential toolkit for multi-industry leaders:
Strategies to position and promote your brand and visibility with the tools and secrets of digital advertising, market research, branding, data visualization, and reputation management. This module captures the core digital strategy essentials for leaders to successfully develop, position, and amplify their business impacts.

Thursday, July 21, 2022
8 am – 2 pm
Part of the Lead Without Limits: A Professional Development Series

Learning Objectives:
Be able to predict demand for your products and services
Explain the pros and cons of leveraging the major digital platforms
Understand how to launch campaigns to position your brand and achieve business objectives

Part 1
Insights into customers
Market testing new ideas
Predicting demand
Part 2
Understanding the full digital landscape
Evaluating major social media platforms (YouTube, Instagram, Google, LinkedIn, etc.)
Targeting your message
Part 3
Developing your message assets
Choosing the right tools to meet the objective
Launching campaigns and measuring KPIs
Program Fees
Price per single course: QAR 1,800*
Price for the entire series: QAR 5,600

Contact Zaubash Shakir at for more information.

*Discounts available on single course registration for corporate groups and QF Alumni.

About the Instructor

Nino is smiling widely and looking directly at the camera. He is wearing a blue-gray coat with a red tie and white shirt and pocket square.

Nino Kader currently leads a digital agency in Qatar and Washington, D.C. His experience spans 20 years of digital marketing and he has been featured on the front page of The Washington Post and in numerous other publications for his expertise. He is a frequent guest on Al Jazeera where he has covered topics related to digital platforms such as Google, Facebook, and Twitter, and has taught widely popular Community Classes at Georgetown University in Qatar on digital marketing.